Pleasure Guilty Presents: The Red Thread arrives at a time where the fashion world flirts with a dangerous dissonance—one embodied most recently by the August 2025 issue of Vogue. Though graced by the timeless beauty of Anne Hathaway, the issue ignited backlash when it was revealed that many featured models were not women of flesh, but AI-generated figures dressed in couture.
This controversy didn’t just stir the press—it cracked the mirror of fashion’s soul. Critics and subscribers alike questioned the intent: has the industry traded its muses for machines? And if so, what does that mean for legacy, allure, and the painstaking human touch?

Anne Hathaway as scene on the August 2025 Vogue Cover.
At Pleasure Guilty, we watch these shifts not with cynicism, but caution. Let the others digitize their divinity—we romanticize ours. The Red Thread does not chase the synthetic trend—it binds those who craft, who feel, who dare to express rather than generate.
As Vogue experiments with algorithms, we double down on aesthetic intimacy and the irreplaceable power of human presence in brand narrative.

Pleasure Guilty Present it’s first Fashion Industry Workbook “ The Red Thread”